38 articles

Alex Miller - page 4

Expert and analyst, well-versed in gambling and betting: I study trends and analytics and ask the right questions.

Author's articles

Head of Africa, QTech Games, Ekaterina Mayorova: «Every market is different, every culture is unique.»
Meet Ekaterina Mayorova, Head of Africa at QTech Games, in a new iGaming Heroes interview on 3S.INFO. A candid conversation about her career journey and management philosophy. She...
Partnerkin CCO and MAC Head of Sales Evgeny: «The market has become more expensive. So have mistakes.»
How to go from an SEO author to CCO of a well-known media platform and the organizer of one of the most iconic events in the gambling and betting industry, how to make mistakes...
Anton Khomenok, Founder of X6 GROUP: «Those Who Can Adapt Will Come Out on Top»
Here is a personal story of breaking into the traffic and iGaming industries: from earning his first money as a teenager to building his own CPA network and agency. On 3S.INFO, in...
Maxim Dovolniy, Blogger, Owner of Traff.ink and CEO of Rush Agency: «The Market Is Small. It’s Easier Than Ever to F*ck Up and Get Into a Fight Here.»
How to overcome the fear of losing money and persevere through tough times? How to successfully manage multiple projects? What helpful habits make it possible? What remains...
Trackier Platform: «Flexibility Based on Transparency»
In 2026, affiliate marketing has transformed from a tactical accounting tool into a strategic business performance management system. Modern platforms like Trackier function as...
PARI Bookmaker: «The Reduction Can Be Minimized by Several Times»
The start of 2026 could be a turning point for the Russian betting industry. Bookmakers are facing a new challenge: the tax burden will become heavier, betting on credit will be...
LEON Bookmaker: «There is No Panic Mood!»
In early 2026, the Russian betting market is expecting radical changes: a sharp increase in taxes, a ban on using borrowed funds for betting, and the introduction of a...
IREV Platform: «We Provide Strong Competition to the Industry Giants»
Affiliate marketing in 2026 is no longer about link tracking, but about strategy management. Modern platforms have become the central 'brain' driving growth, working with Big Data...
Alanbase Platform: Customers Think We Can Do Anything!
Today's affiliate platforms are a strategic engine for business. Their role has expanded far beyond simple reporting. They are now comprehensive systems for managing attribution...
CEO & Founder of Onmyads and Partner of Moloco Ads Ion: «In short: Expertise and Service!»
What is the story behind the creation of Onmyads, and how has media buying influenced its development? What have been the most notable successes and the most painful failures over...
Affise Platform: From a Revolutionary Idea to Solving Non-Trivial Requests
Modern affiliate platforms are not just reports but powerful growth tools responsible for attribution, analytics, automation, and fraud protection. In 2025, the key market...
Vitalii Zalievskyi, CEO of Ebaka Games: «The Higher the Risk, the Greater the Reward»
How did experience and many years of development in the gaming and gambling industry contribute to growing into the role of CEO? Which technologies and trends will shape the future...
Mikhail Smirnov, the Head of Affiliate BetBoom Partners RU: «I’ll stand up for each one to the very end»
How to fail all job interviews but lead one of the strongest teams in affiliate marketing? What helps stay afloat in any difficult situation without losing spirit? Is there...
Dmitry Sergeev, CEO of 9RED: «Any Work is a Chess Game Lasting for Years»
What is true success and how to achieve it? How to inspire and lead a team? What should burn inside a true leader? And the most honest prediction from "Baba Vanga" of the iGaming...
Scorum, ZingBrain AI, Aviatrix Co-founder Vladislav Artemiev: «The most important thing is to enjoy it all»
What from your childhood can help in an iGaming career? How do you find a balance between systematics and freedom? What sets a strong leader apart from a merely successful one...
CBDO of Wild Wild Leads Yaroslava: «Every Detail Matters in Business»
How to thrive in an unfamiliar industry and climb from customer support to business development director in just 3 years? Who never makes mistakes, how to find balance between work...
Entrepreneur, Marketer and Investor Dmitry Belianin: «Money as a Measure of Success is Greatly Overrated»
How to make money flow effortlessly even amid unexpected events, what does calculated risk mean and what's behind the creation of Blask? Meet entrepreneur, marketer and investor...
Dmitry Arabuli, CEO of TonyBet: “Learn it all”
In the 3S.INFO iGaming Heroes series, we highlight Dmitry Arabuli, CEO of Tonybet. This is the story of a passionate professional who values his team, adheres to a data-driven...
Levon Nikogosyan, CEO of AffPapa & iGaming Club: «Be confident in what you do»
Don't miss this interview if you're interested in the journey from a local startup to an international community! On 3S.INFO's iGaming Heroes series, we present Levon Nikogosyan...
PHOENIX CEO Oleg Kamchatny: “You don’t come into traffic media buying — you live it!”
Today in the iGaming Heroes section on 3S.INFO there is an interview with the CEO of the multi-tool platform for traffic media buying PHOENIX, Oleg Kamchatny. What is the most...
100HP Gaming, Team Lead of the Partnership Managers, Egor Rusak: «Each of Us Is Part of Something Greater»
If you're into gaming, you'll find this especially interesting! Meet our new guest on the iGaming Heroes column at 3S.INFO, Team Lead of the Partnership Managers at 100HP Gaming...
Elena Rzianina, CEO and Founder of Lenkep Recruitment: «Do What You Truly Love»
Meet Elena Rzianina, CEO and Founder of Lenkep Recruitment, on iGaming Heroes at 3S.INFO. What awaits the gambling industry in the near future? What to do when skilled...
Affnook Chief Revenue Officer Mukul Kaushik: “Growth and brand building never really stop”
Today, in our section of short interviews with affiliate marketing stars on iGaming Heroes at 3S.INFO, we have Mukul Kaushik, Chief Revenue Officer at Affnook. Where do ideas for...
CEO of Legalbet Dmitry Zaytsev: «Work Legally, and Everything Will Be Fine»
In today's regular iGaming Heroes column on 3S.INFO, we welcome Dmitry Zaytsev, the CEO of Legalbet. What excites him, and what frustrates him about today's affiliate marketing...
Alexander Duzhnikov: «I Don’t Regret Anything Along My Business Journey»
We've never hunted an iGaming Hero with such diligence. He was elusive, swift, and unpredictable. But we succeeded! Questions have been asked and answered! Meet Alexander Duzhnikov...
PRD Dolphin Software Ekaterina Guryankina: «We Must Be Honest Towards Our Audience»
The new guest on 3SNET iGaming Heroes is Ekaterina Guryankina, the CEO of PRD Dolphin Software. Who is the central figure of the company? What is the "idea vault," and what...
Eman Pulis, founder of SiGMA: «Business is built between people, not brands»
Today's guest on iGaming Heroes for 3S.INFO is Eman Pulis, founder of the global professional platform SiGMA. Should we chase metrics? What form of marketing is best? Which...
Alexander Berezhnoy, Director of PARI Affiliates: » Let’s utilize our accessible resources to their fullest potential!»
Meet the new guest of 3S.INFO! Today in iGaming Heroes, we have Alexander Berezhnoy, the director of PARI Affiliates! How can one progress from a junior employee in the marketing...
Dominic Lee, CEO of GeeLark: “People choose what feels authentic”
Today's new interview hero for iGaming Heroes at 3S.INFO is the CEO of GeeLark, Dominic Lee. How to create a new unique project and face real challenges? What global trends will...
BigAff: «Scale up so failures become just calculated risks!»
A new hero of our iGaming Heroes interview series at 3S.INFO is BigAff — a gambling affiliate and founder of the community “Affiliate Casino Blog.” We talk about his first leads...
Andrey Akimov: «Change or Die»!
Meet the new star of iGaming Heroes on 3S.INFO! Andrey Akimov, shares insights on building systematic workflows, effective employee motivation strategies, and defining the role of...
An SEO legend Alexander Strizh: «Google doesn’t give a f*ck about your fantasies”
Today’s guest on our interview series is Alexander StriJ – an SEO legend. From a fan site about “Cossacks” to the top ranks of the gambling industry. Where did it all begin, where...
Aliaksey Zviartoūski: «Never Work with Idiots!»
Today’s guest in our interview series iGaming Heroes is Aliaksey Zviartoūski, CEO of AdKey.Agency. Let’s dive into his career journey and the valuable lessons he’s learned along...
CEO Affise Stanislau Litvinau: «Embrace the shame!
We are launching a new series of short interviews iGaming Heroes with the brightest representatives of the industry. Our first guest is the founder and CEO of Affise — Stanislav...
Media Buying: All About App Rentals
Mobile traffic continues to show impressive growth. Today, it is one of the most dynamic and promising sources for generating quality traffic. According to Statista, by the end of...
Media Buying: All About Ad Networks 2024
In 2023, 3SNET's "Media Buying: All About Ad Networks" project gathered feedback and advice from industry leaders on the most effective formats and advertising strategies in media...
Media Buying: All About Card Services
There are many useful tools for working in affiliate marketing. For example, there are services that allow you to work with all payment systems and e-wallets at once. 3SNET...
Media buying: all about ad networks in 2023
The media buying market is constantly evolving, especially in the Gambling and Betting verticals. New opportunities, formats, and strategies are emerging. So how to figure out what...